Blueprint-Lincoln
Applying Blueprint Experience Energy System to Lincoln
Reimagining human experience from order to delivery of new Lincoln
Emissaries of Anticipation are anticipatory objects and accessories connecting us with formative moments for Mind, Body & Soul of your new vehicle, while inviting moments of emotionally engaging experience.
Unlocking experiential potential of formative moments for how Lincoln’s “quiet flight” and “sanctuary” concepts are constructed through moments of direct connection with energy of anticipation of expecting owners during the period from placing an order to delivery.
Anticipatory objects translate brand & vehicle DNA into opportunities of tangible moments of human experience.
Translate software transformations into multi-sensory experiences resonating through the surroundings of owners world.
This experience design platform brings together unique brand values /enhancing human well-being/ and distinctive product design philosophy /quiet flight and sanctuary/ as experience-defining ingredients to invite the adaptive energy of Blueprint generative energy.
We designate the order-to-delivery period as a formative for relationship building with the Lincoln brand meanings and product design values through tangible, emotionally engaging human experiences.
There are a lot of little, thoughtful moments that come together to form a Lincoln vehicle.
Every one of these moments counts and matters.
Sometimes these moments are so small that we need a special “curious lens”
a conduit
to realize their intangible presence.
Like a seashell connecting us
in a moment
with the ambient energy of the ocean.
This Constellation is an open invitation to connect with some of these formative moments.