Surplus of social possibility

A connected world invites a surplus of social possibility to any object or system that is not revealed through currently assumed interaction patterns.

In connected world objects have unrealized potential to invite novel experiential narratives and behavioral scripts emerging directly through product use in everyday context.

Surplus of social possibility is about unlocking potential for new relations, new behavioral scripts, new experiences, services and value.

We can unlock object’s social potential through recognizing universal human goals, that expand beyond an often narrow focus on isolated tasks.

Recognizing objects' utility in the network of these more universal human goals allows designer to make room for more possibilities of new relations, new behavioral scripts and new experiential narratives.

This potential for participation in new relations is an important characteristic of connected world and is rooted in openness of each moment of connected experience.